Masterful Miracle Doctor

Chapter 1168 - 1126: Losses and Profits

Walking into the waiting hall of Phoenix Mountain Hospital, Luo Wantong noticed it was desolately quiet, not a single patient in sight. He also noticed two nurses boredly playing with their phones, their expressions so gloomy they could drip water.He walked silently through the hall and entered the elevator.

When the elevator ascended to the twenty-first floor and stopped, as soon as the elevator door opened, Luo Wantong saw Director Dr. Lerrie waiting outside, along with Luo Shanshan.

Unable to hold back any longer, he stepped out of the elevator and asked coldly, "Have you come up with strategies for the current state of the hospital?"

Dr. Lerrie first glanced at Luo Shanshan before speaking, "Vice Director Luo told me that due to the negative impact of false advertising by private hospitals, using various advertising methods would instead lower the hospital's reputation in the public's mind."

"Given this situation, we have thought of two solutions."

Luo Wantong walked into the director's office, sat boldly in the main seat of the guest area sofa, and said without much emotion, "Speak!"

Dr. Lerrie sat down opposite and said, "The first is free clinics."

"Go to nursing homes, welfare homes, and old communities where disadvantaged populations are concentrated, to conduct free clinics."

"During this process, we can appropriately find a few difficult cases and provide free treatment."

"During this period, we can use connections to have the official media report on us prominently. This way, we not only promote our hospital but also indirectly prove our strong capabilities through the effective treatment of those cases."

Luo Wantong nodded slowly and said, "This method is quite acceptable."

"What's the second strategy?"

Dr. Lerrie hesitated for a moment before speaking, "Promotion! Promote from the patient's perspective."

"For example, hire internet users or invite real patients to post in forums and similar places about finding treatment, using their own words to promote our strength and create some online buzz."

"At the same time, invite reputable professionals, movie stars, singers, etc., to engage in soft advertising for the hospital in the role of a patient."

Dr. Lerrie said with some anticipation, "If a highly popular celebrity were to recover from a severe illness through our treatment, the promotional effect would undoubtedly be immense!"

Luo Shanshan added, "For example, the famous singer Xiaoxiao, whose fans believe her voice was restored by Lin Jie with her tacit consent."

"And then, the famous local entertainer in Binhai who transitioned from male to female bluntly claimed that it was Lin Jie who made her who she is now."

"Just these two individuals alone have made tens of millions aware of Lin Jie and Anlin Hospital."

Luo Wantong looked sharply at Luo Shanshan and asked, "Do you have suitable candidates among these kinds of well-known figures?"

Luo Shanshan shook her head and said, "Not at the moment!"

"Things like this happen by chance and cannot be forced. Generally, when public figures fall ill, they receive treatment in secret, and it's hard to get the information."

Luo Wantong waved his hand impatiently and said, "Immediately execute these two strategies with full force."

"Once the hospital's reputation and public image are enhanced, prominent and well-known individuals will come to us automatically, just like Lin..."

At the last moment, Luo Wantong forcibly held back the word "Jie," seemingly very reluctant to mention this person.

He said with dissatisfaction, "Whether in terms of funding, medical equipment, or medical resources, we are far beyond Anlin Hospital."

"However, judging by the actual operations of the two hospitals currently, we are being completely overshadowed, and the performance is simply not in the same league."

"You need to reflect carefully on this contrast."

Dr. Lerrie said seriously, "Chairman, we have considered the reasons."

"Expert Lin is a once-in-a-century medical genius, possessing world-class medical skills, Nobel-level research capabilities, and still being an all-around general practitioner."

"Coupled with his extraordinary life experience, astonishing youth, and remarkably handsome appearance, Expert Lin has become the unique 'Child of Miracles,' almost a god-like existence in the public's mind."

"Under the influence of the halo effect, Anlin Hospital has also become a place seen as capable of creating miracles in the hearts of the public."

"Unless we too have a legendary presence like Expert Lin, no matter how excellent our Phoenix Mountain Hospital is, it will never compare to Anlin Hospital."

He glanced at Luo Wantong's face, darkened like a pot's bottom, and continued, "Chairman Luo, the new tumor induction therapy pioneered by Expert Lin is highly likely to become the mainstream method for treating tumors in the medical field."

"If our hospital's doctors do not master this tumor treatment method quickly, we may face the danger of being marginalized within two to three years."

Luo Wantong snorted coldly and said, "Aren't there many doctors from abroad currently learning at Anlin Hospital?"

"Once they have completed their training, we will just poach a few highly skilled ones at a high price."

He paused for a moment and changed the topic, saying, "The group has recently diverted a large amount of capital to invest in another major project, and it will take some time for the funds to return."

"Therefore, the operational funds needed by the hospital in the near term should be obtained through bank loans."

Luo Wantong, again dissatisfied, said, "Based on the current revenue level of the hospital, we are projecting an annual loss of at least one billion."'

"I do not expect you to achieve a balance of income and expenditure in the first year, but the first year's loss must be controlled to within half a billion!"

Hearing this figure, Dr. Lerrie's expression turned very grim...

Near six o'clock in the afternoon, Lin Jie walked out of the hospital's Sports Trauma Research Center and saw An Kexin approaching him.

"Ah Jie, do you need a rest?"

Lin Jie shook his head, naturally holding the hand An Kexin handed over, and said, "It was just a five-hour spinal nerve repair surgery, not tiring for me."

"Let's go have dinner together."

Walking side by side, An Kexin chuckled lightly and said, "Many people were disappointed knowing you were performing surgery at the Sports Trauma department; they say you should be performing in the teaching operating room."

"This would allow more people to witness your performance, learn, and admire."

Lin Jie smiled faintly and said, "Spinal nerve repair mainly tests technology rather than technique, offering little importance for demonstration teaching."

He then asked with concern, "How did your discussion on the point system go?"

An Kexin brushed a few mischievous strands of hair that had drifted onto her forehead and said, "We all unanimously agreed that it is a good way to effectively motivate exchange doctors to be actively involved."

"Our private investigation of several exchange doctors also confirmed this point."

"It's just that, Ah Jie, won't it be too hard on you?"

Lin Jie chuckled and said, "Raising the points for redemption will limit the amount of hard work, so it's not a problem."

"In this week's report, I'll show my expertise by openly providing a detailed commentary on Ross's surgery video, letting everyone clearly understand that it's very worthwhile to spend so many points for my review."

"To ensure more effort and dedication from them, the carrot must be big enough..."

Walking into the employee cafeteria, Lin Jie and An Kexin didn't seek any special treatment, each getting a meal and finding a fairly quiet spot to sit and eat.

Tasting the rice, Lin Jie frowned and lamented, "It's really hard to go from luxury back to simplicity."

"Having gotten used to the high-quality rice at home and in the building's canteen, eating the regular rice here feels somewhat hard to swallow."

An Kexin took a bite of the rice, chuckled lightly, and said, "Your taste is indeed delicate and sensitive; I just find the taste slightly lacking. I'll mention this to the canteen, have them use high-quality rice in the future."

She boldly declared, "Our hospital doesn't really worry about this small amount of money!"

An Kexin looked at Lin Jie with a smile and said, "Ah Jie, let me tell you!"

"The congratulatory money for the opening, the donated inpatient and testing buildings, plus the fiscal subsidies from the national laboratory, the training fees for exchange doctors, and the income from transferring international training spots, when accounted as our hospital's income, it covers all the expenses for this year."

"So, achieving profitability in our first year is certainly ensured."

Seeing her happy and proud demeanor, Lin Jie was also exceedingly happy, and even the rice didn't seem as bad anymore.